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Search Engine Optimization is an on-going process that is ever-evolving!
Creating an SEO strategy helps gain more organic traffic to your website through external links.
The key to SEO is consistency.
We have listed out some great recommendations on how to optimize your website & grow your business:
On-Page SEO
The first step to take in your SEO strategy is making sure that your website content is optimized. This includes optimizing all areas on/within your website. Including keywords, title tags, meta descriptions, alt codes, favicon, social image, internal linking and more! On-Page SEO is a service that we offer at High Tides Digital Marketing - Get a free price quote tailored to your business website here.
Google Search Console
Google Search Console is a free tool created by Google, previously known as Google Webmaster Tools. Features include information on search appearance, search traffic, technical status updates, crawl data and additional educational resources. Why else should you use it?
To track the progress of content marketing efforts
To track your website’s SEO performance
To gain info about your site’s mobile usability
Google Analytics integration
Site crawling, so Google can find and index your site